Being the first country in Latin America to create public policies on this matter, Colombia will probably influence its neighboring countries to move in the same direction which can have a positive impact on your business.
In a historical decision, the Colombian Congress approved a law that bans animal testing for cosmetics and personal care products. The text, to be signed by President Ivan Duque, prohibits “the experimentation, import, export, manufacture, and marketing of cosmetic products, their ingredients or combinations of them” that have been tested on animals after its entry into force. This new law, however, does not affect animal testing for medical purposes.
In addition to financial penalties, the new legislation supports campaigns against testing cosmetics on animals, and incentives for laboratories that develop and apply alternative testing models. Companies will have four years to adapt their processes to comply with the new law.
This law will heavily affect trade with countries where animal testing is mandatory, such as China for example. On the other hand, this can be particularly interesting for companies interested in a market entry in Columbia, and can even facilitate trade with the European market, where a law similar to the Colombian one already applies.
Being the 3rd most important beauty and personal care market in Latin America, sales in Colombia are expected to reach US$5,14 million by 2030. We can help you build a solid market entry strategy to take advantage of this opportunity or support you in product registration. Click here for more information.